Privacy policy
Nefreti Skincare UK Ltd ambition is to be an exemplary corporate citizen to help make the world a more beautiful place. We place great value on honesty and clarity, and we are committed to building a strong and lasting relationship with you based on trust and mutual benefit. Part of this commitment means safeguarding and respecting your privacy and your choices. Respecting your privacy is essential to us. This is why we set out “Our Privacy Promise” and our full Privacy Policy below.
OUR PRIVACY PROMISE
We respect your privacy and your choices.
We make sure that privacy and security are embedded in everything we do.
We will not send you marketing communications unless you have asked us to. You can change your mind at any time.
We will never sell your personal data.
We are committed to keeping your personal data safe and secure.
We will not use your personal data in ways that we have not told you about.
WHO WE ARE
Nefreti Skincare UK Ltd is responsible for the personal data that you share with us. When we say “Nefreti”, “us”, “our” or “we”, this is who we are referring to. Nefreti is the “data controller” for the purposes of applicable data protection laws.
Please see the “Contact Us” section for our contact details.
WHAT IS PERSONAL DATA?
“Personal data” means any information or pieces of information that could identify you either directly (e.g. your name) or indirectly (e.g. through pseudonymised data, such as a unique ID number). This means that personal data includes things like email/home addresses, usernames, profile pictures, personal preferences and shopping habits, user generated content, financial information, and health information. It could also include unique numerical identifiers like your computer’s IP address or your mobile device’s MAC address, as well as cookies.
This Privacy Policy covers all personal data about you that is collected and used by Nefreti.
WHAT PERSONAL DATA DO WE COLLECT ABOUT YOU AND HOW DO WE USE IT?
You, the consumer, are our priority. You drive what we do. We love hearing from you, learning about you, and creating and delivering products that you enjoy.
At Nefreti, our ambition is to build relationships based on transparency and mutual trust.
We know that many of you love interacting with us and because of this, there are many ways that you might share your personal data with us, and ways that we might collect it.
How do we collect or receive your personal data?
We might collect or receive personal data from you via our websites, forms, Nefreti products or brand pages on social media or otherwise.
Sometimes you give this to us directly (e.g. when you create an account, when you contact us, when you purchase from our websites or stores), sometimes we collect it (e.g. using cookies to understand how you use our websites).
The legal basis for the processing of your personal data can be:
Your consent – This applies where you provide your personal data and specifically consent to us using it to provide you with a specific service, for example, so that:
i. you can receive marketing communications from us . If you later ask us to stop sending you marketing communications, we need to keep some of your personal data on a suppression list so that we can make sure we do not contact you again. This is a legal obligation; and
ii. we can store certain cookies on website or device . We may place targeted advertising cookies (these allow us to tailor services we offer, specifically to you), analytical cookies (these are also known as performance cookies and measure/record your interaction with our site so we can make improvements) on your device. Please see the Cookie Settings section of our websites for more information on the different types of cookies we use, and their purpose.
The performance of a contract – This applies where you provide us with your personal data in order for us to provide you with a service (e.g. you ask us to create a customer account for you or you wish to purchase a product and we can manage the associated logistics).
Children’s Privacy
nefretiskincare.com is not directed to children nor does Nefreti Skincare intentionally collect or maintain any personal information from children under the age of 13 years old.
To comply with a legal obligation – This is where you provide us with your personal data which we need to keep for our legal reasons (e.g. when you make a purchase we need to keep your transaction information to comply with our tax and financial reporting obligations).
Automated Decision Making
Automated decision making means the ability to make decisions using technology, without human involvement.
We may use automated decision making techniques for the purposes of securing transactions placed through our websites/apps and/or devices against fraud. In addition, we may use a third party provider’s solution to protect our systems, assets etc. against fraud.
The method of fraud detection is based on a number of different data prediction and data intelligence techniques that may change over time, to keep up with technological advancement. These may include, for example, simple comparisons, or association, clustering, prediction and outlier detections using intelligent agents, data fusion and data mining techniques. This fraud detection process may be completely automated or may involve some human intervention where the final decision is taken by a person. In all cases, we take all reasonable precautions and safeguards to limit access to your data.
As a result of automatic fraud detection, you may: (i) experience a delay in the processing of your order/request whilst we review your transaction; and/or (ii) be limited or excluded from using a service if a risk of fraud is identified.
You have the right to access the information on which we base our decision. Please see “ Your Rights and Choices” section below.
Who may access your Personal data?
First, we want to be clear that we do not sell your personal data.
How Long Do We Keep Your Personal data
We will keep your personal data for as long as we need it to provide you with your requested service(s) or to meet our commercial or legal obligations.
How can I exercise these rights?
For more information, or to request any of the rights noted above, please contact us on the details set out below.
Note that we may require proof of your identity and full details of your request, before we process any request(s).
CONTACT
If you have any questions or concerns about how we treat and use your personal data, or would like to exercise any of your rights above, please contact us at [email protected]

